Today's Topic
1. Business Idea Generation & Opportunity Recognition
- MiniCase Studies: Klymit & Kathryn Kerrigan
2. Feasibility Analysis
3. Blue Ocean Strategy
Tasks
1. Read the Two Case Studies above, Print and bring to class.
2. Each Group is required to bring the following items:
i. 2 unused objects (such as a hanger, racket, rugby ball, soap holder,
microphone, just about anything ! The more unique/rare the better !).
ii. 2 pieces of A4 colored paper AND 2 pieces of A4 white paper.
iii. 1 small bottle of glue.
iv. 1 small roll of cello-tape.
v. 1 small roll of string or 'tali rafia'.
vi. 1 scissor and / or 1 small knife.
As a Reminder, if your group Does Not bring the items above, your group might not be able to participate in the activity. Thus, will loose point !
Activities
1. Case Studies: Klymit & Kathryn Kerrigan
2. EUREKA !
MidTerm Challenge
Business Idea Competition
Assignments (for SCSD3761 only)
1. From Zero to Hero
2. Products ShowCase
--------------------------------------------------------------
1. Business Idea Generation & Opportunity Recognition
- MiniCase Studies: Klymit & Kathryn Kerrigan
2. Feasibility Analysis
3. Blue Ocean Strategy
Tasks
1. Read the Two Case Studies above, Print and bring to class.
2. Each Group is required to bring the following items:
i. 2 unused objects (such as a hanger, racket, rugby ball, soap holder,
microphone, just about anything ! The more unique/rare the better !).
ii. 2 pieces of A4 colored paper AND 2 pieces of A4 white paper.
iii. 1 small bottle of glue.
iv. 1 small roll of cello-tape.
v. 1 small roll of string or 'tali rafia'.
vi. 1 scissor and / or 1 small knife.
As a Reminder, if your group Does Not bring the items above, your group might not be able to participate in the activity. Thus, will loose point !
Activities
1. Case Studies: Klymit & Kathryn Kerrigan
2. EUREKA !
MidTerm Challenge
Business Idea Competition
Assignments (for SCSD3761 only)
1. From Zero to Hero
2. Products ShowCase
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